Discounts trigger drop in inflation

Clothing retailers slashing prices in the run-up to Christmas helped peg back inflation
Pressure on household incomes eased last month as high street discounts in the run up to Christmas triggered the largest drop in inflation in nearly three years.
A fall in clothing prices - driven by retailers slashing prices in a bid to pull in customers - ensured the overall rate of consumer prices index (CPI) inflation dropped to 4.2% in December from 4.8% in November.
Economists said the drop, which came after a sustained period of high prices and slow wage growth, paved the way for the Bank of England to pump billions of pounds of extra cash into the economy and hold interest rates at 0.5% for months to come.
While any decline will be welcomed, there were warnings that savers are still struggling to earn real returns on their money, while CPI is still more than twice the Government's 2% target.
Data provider Moneyfacts said that to beat inflation, a basic-rate taxpayer needs to find a savings account paying 5.25% per year, while a higher rate taxpayer at 40% needs to find an account paying at least 7%.
There are just eight standard savings account that taxpayers can choose to negate the effects of tax and inflation and these are all fixed-rate Isas, Moneyfacts said.
Sylvia Waycot, of Moneyfacts, said: "The wheels of UK finance would shudder to a stop without the nation's savers and yet they still see little reward for their investment."
December's decline was driven by a 2.8% plunge in the price of clothing and footwear, although there was less evidence than expected of the impact of the supermarket price war started in early October, as food prices rose by 1.4% month on month.
The ONS said downward pressure also came from fuel prices, which dropped 0.6%, and alcoholic drinks, which fell 1.5% between November and December.
The fall in clothing prices was driven by a wide range of garments, with a particularly large drop in women's outerwear, the ONS said.
Funny - People hate the banks, YET, they believe what they say about the inflation rate!
In my opinion - inflation should mostly be measured by individuals on a personal level. If you find it hard to live on what you have, then your either spending too much or have too many responsibilities in your lives.
The trick we have all caught onto is the supermarkets pretending to get us to BUY ONE GET ONE FREE....Look at the price they are doubling the price of the single item.......
Also Tesco shows a sign showing 4 different items...then puts a large sign in front of them priced
£3.33 ...then in small so small ON SELECTED ITEMS...I bought these items only to find when checking my bill they were £7.99 ..when asked to explain .The lady took me to show me it read .selected items ...And showed me prices WELL AWAY from the items, the price and the item written again in small letters..i TOLD HER THIS WAS MISLEADING AND THE LADY INFORMED ME IT WAS THE POLICY OF TESCO ...by by tesco












